Newsflash

Last week saw the inaugural Rob Dyrdek x Monster Energy Drink 'Street League' championship take place before a near capacity crowd down in dusty Arizona. With the youngest pro skater Nyjah Huston taking out the final $150,000 grand prize, it was one nail biting event! Monster Energy skater Chris Cole was tipped to take home the big guns, but an unfortunate series of mishaps saw him placed fifth overall, taking home a cool $10,000 for his efforts. Not half bad for a few minutes of skating! Rob Dydrek looks set to make 'Street League' the biggest and baddest skate event in history - not only with the biggest prize pool up for grabs, but a hefty tour schedule that next takes it to Ontario, California. Stay tuned for more!


PRESS RELEASE




In a contest that saw the best street skateboarders in the world attacking an all-new contest format, Monster Energy congratulates Monster athlete and entrepreneur Rob Dyrdek as his first Street League SkateboardingTM event descended on the jobing.com Arena in Glendale, AZ to a near-capacity crowd. Amidst a stacked field the youngest pro in the field, Nyjah Huston won $150,000 today - the largest prize in skateboarding history - at the first stop of the DC Pro Tour Fueled By Monster Energy.



Congratulations also go to Monster Energy skater, Chris Cole on qualifying first for the finals and taking fifth overall among the worlds best skateboarders. After being invited as one of the world's top 24, he qualified to be among the six skateboarders to advance to the finals. Cole was full of crowd pleasers-highlights include a frontside 180 switch crooked grind and noseslide from flat on the Creative Section, a fakie flip to switch backside lipslide on the Line Section, a backside 180 nosegrind switch 180 out on the Tech Section, and a 360 flip up to the ledge on the big section. Unfortunately, a few uncharacteristic missteps put Chris in a point deficit he couldn't overcome in the final Big Section. With the crowd behind him Cole put down the highest scoring trick of the night with a gap to grapefruit grind and placed fifth with $10,000 for his efforts.



"Well if you fall a couple of times, you might as well dig yourself a hole and put yourself in it," said Cole afterwards. "I got it figured out now. In the next Street League, it's on like Donkey Kong."



Today was just the first stop of Street League, a true street skateboarding contest envisioned by Dyrdek that is changing contests as we know them. The DC Pro Tour Fueled by Monster Energy continues September 11th, 2010 at Citizen Business Bank Arena in Ontario, California. It finishes 2010 September 25th at the Thomas & Mack Arena in Las Vegas, Nevada. Don't miss any action! Check out theberrics.com, The Skateboard Mag, and ESPN as the best street skateboarders in the world battle for the largest purse ever on the most legit street set-up and scoring system ever.